Infinedi Hires Rob DeSena
FOR IMMEDIATE RELEASE
August 31, 2026
New York, NY
Infinedi Partners, LP (“Infinedi”), a private equity firm focused on founder-owned businesses, announced today the hiring of Rob DeSena as an Associate. Mr. DeSena will be responsible for evaluating and executing potential new investments, as well as managing the firm’s portfolio companies.
Jay Hegenbart, Founder of Infinedi, commented, “We are excited to welcome Rob to our growing team of investment professionals. Rob is an accomplished individual with a track record of achievement, work ethic and intellectual curiosity. We expect these traits will benefit our firm and its investors for years to come.”
Prior to joining Infinedi, Mr. DeSena was a Senior Analyst at BrightTower, a boutique investment bank focused on technology and marketing services. While at BrightTower, he advised several corporate and private equity clients on middle-market M&A transactions.
Mr. DeSena has a Bachelor of Arts in Economics and Spanish from Vanderbilt University.
About Infinedi
Infinedi is a private equity firm focused on innovative partnerships with founder-owned businesses and financial entrepreneurs. Based in New York, the firm was founded in March 2018 by Jay Hegenbart. Unlike many traditional private equity firms, Infinedi focuses exclusively on situations where it is the first private equity investor. Additional elements of the strategy include using less financial leverage and having investment durations longer than is typical.
The firm’s approach is solution-based, working with business owners to create tailor-made private equity investments oriented to maximize effectiveness for all stakeholders. Infinedi’s investments are typically control investments with large founder re-investment. Its investors include a diverse group of prominent institutional investors. Many of these organizations have known the principals for decades and have benefitted from their successful track record of investing. Infinedi is actively seeking new investment opportunities.
Visit infinedi.com for more information.
Contacts
Jay Hegenbart
Infinedi Partners
917-596-4593
jay@infinedi.com
Jeremy Milner
Gregory
401-862-9422
jmilner@gregory.com